Sports, Music, & Technology


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  • Established operational objectives, work plans, & product lead generation efforts.
  • Ensured initiatives & marketing campaign promotions were weaved strategically into company goals & geared toward the clients target demographic.
  • Established operational objectives and work plans.
  • Planned lodging & travel logistics for 12 city Verizon How Sweet the Sound Campaign tour (Team 1 of a 2 team program).
  • Trained, managed, motivated, directed the work of up to 8 brand ambassadors to ensure the smooth adoption of delegated responsibilities resulting in a positive work environment.
  • Consistently achieved client goals of 300-500 product demonstrations per event by enhancing the quality of consumer engagements, identifying problems, & adjusting the marketing approach accordingly.
  • Prepared event reports & recaps to measure the performance & success of the program.
  • Responsible for the set up/breakdown, & logistics of the event equipment.

  • Trained DIRECTV 11,046 customer call service agents over the course of two years in order to retain dissatisfied customers, minimize customer callbacks, & sell/re-sell/cross-sell/up-sell DIRECTV products & services.
  • Used videos, simulations, & cross training exercises for twelve 30-minute presentations per day of up to 30 call center agents per presentation teaching aggressive listening, assertive questioning & utilization of the training experience of HBO & DIRECTV Sales.
  • Assisted in the implementation of the $2.5 million national campaign to teach customer retention across 19 cities with 58 execution days leading to an overall national sales increase of $5.22 billion.

NBA All-Star Jam Session 2008, 2009, & 2010 – Client: T-Mobile

Superbowl XLIV – Client: Pepsi Max

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